Building 50 SaaS Businesses in 59 Days
I am beginning to see that volume is the key to building. I am less concerned with making the perfect product. I am building and shipping as much code as possible to find where the customers are clustering. This code is more of a market study.
Building 50 SaaS Businesses in 59 Days
Well this has been a learning experience. Many things I expected to happen and a few things I did not. For one, The apps are launching faster and they are getting better. The quality is improving with more features than the earlier applications. I am reminded of a story I read ( no idea if it is factual) of an art teacher who had two classes make a pot.
The Story (Short Version)
A pottery teacher split his class into two groups:
Group 1 — Quantity
-
Graded purely on how many pots they made
-
50 lbs of pots = A
-
40 lbs = B
-
etc.
Group 2 — Quality
-
Graded on one perfect pot
-
They had all semester to make just one masterpiece
The Result
At the end of the semester:
-
The best pots all came from the quantity group
-
The quality group mostly produced mediocre, over-thought work
Why?
The quantity group:
-
Practiced constantly
-
Learned from mistakes
-
Improved iteration after iteration
-
Built real skill
The quality group:
-
Over-planned
-
Over-thought
-
Practiced very little
-
Tried to "theorize perfection"
The Lesson
Perfection comes from repetition, not planning.
Why am I talking about pots instead of software? Good question.
I have done both. I spent almost a year making enterprise software. One product, constant tweaking long processes with lots of moving parts.
The applications I am making now are better in every way. Run faster, easier to debug, much better design.
I am beginning to see that volume is the key to building. I am less concerned with making the perfect product. I am building and shipping as much code as possible to find where the customers are clustering. This code is more of a market study.
Next lesson was it is really hard to keep track of all the moving parts when you have a bunch of companies. Every tracking system and infrastructure for watching your traffic/visits/revenue ect is designed around people having “A” business they are watching not multiple. I had to write the software I am using to track everything as a portfolio and it slowed down my launching for a few days.
Earlier this week I messes up. I got bored building boring business tools and started coding other things that were fun and exciting. I burned days doing it then I eventually came back to my senses and got back on program. Boring business applications with lots of web traffic and bloated overpriced competition.
As of now I am still shipping product. About one app per day. This is exhausting and scary but I think I am still on track. We will find out soon as my first cohort of apps will be coming out of the search engine sandbox soon and I will start getting web traffic.
Then we will see if this little project is going anywhere.